Lazy loading makes a page appear on screen faster and saves mobile data. It's standard on modern websites.
What does this mean in practice?
With lazy loading, images, videos or maps below the visible part of the screen only load when the visitor scrolls down to them. At first, only what is immediately in view loads.
Why does this matter for your business?
The page appears faster, uses less mobile data and scores better on Core Web Vitals. This makes a real difference, especially on websites with photo galleries of projects.
Examples and best practices
- Use lazy loading for images below the first screen.
- Don't use it for the large image at the top. That slows down the LCP.
- Give images fixed dimensions so the layout doesn't shift.
- Only load maps and videos after a click.
How we do it at Ikoon
We build every Ikoon website to measure, never from a template. That means we decide how images load. We use lazy loading where it improves speed, while the most important image at the top loads straight away. Together with our fast hosting, that makes for a smooth, responsive website.