Many people would rather write than call, especially in the evening. A simple form with just a few fields brings in more enquiries.
What does this mean in practice?
A contact form is a set of fields on your website that lets a customer send an enquiry: name, phone number or e-mail and a message. You can also add a choice of service, a preferred date or photo uploads.
Why does this matter for your business?
Many people would rather write than call. For example in the evening, at work or when they want to explain a problem. A good form brings in more enquiries, and with the right fields you immediately have the details you need for a quote.
Examples and best practices
- Limit the fields to what's really necessary.
- Add a choice of service or budget if that helps with your quote.
- Show a clear confirmation and say when you'll respond.
- Protect your form against spam without annoying puzzles.
How we do it at Ikoon
Every Ikoon website gets a unique, bespoke design that makes getting in touch easy. Want to get more out of your enquiries? The Quote form with photos, the Callback form and the Lead inbox (CRM light) help you collect enquiries and follow them up properly.